Love United Iredell Application 2024

Things to know:

The purpose of Love United Iredell is to fund small impactful projects within Iredell County as possible, within our month-long timeframe of February 2024, while educating many individuals about local agencies and building lasting community relationships.

This project will be pushed out through all formats of media, within the county and the region, like a Giving Days campaign and we may partner your agency with a school from Iredell-Statesville Schools or Mooresville Graded School District to achieve your project goals.  Funding is not guaranteed even if accepted as an agency/nonprofit organization.

A large portion of outreach will be focused on social media outlets and engaging new individuals/businesses/clubs with your organization. We will utilize print and tv as well as the opportunity arises with local and regional media outlets.  This application will be used to narrate the story you choose to tell within a social media format.  Audiences will need a brief explanation about what your agency does and will need to know what individual they need to contact.  Be sure to keep your answers brief and to the point. 

Remember all applications will be reviewed by a selection committee to ensure the most effective projects for Iredell County are selected.  There will be a limited number of agencies selected. 

*****BEFORE SUBMITTING YOUR APPLICATION, A PHONE CONVERSATION WITH UNITED WAY OF IREDELL IS REQUIRED******    To schedule please reach out to our Senior Director of Community Investment by email.  


Scheduling a conversation with United Way of Iredell County can be done by emailing Sara Lewis at: [email protected]

Good Luck!

General Information

Category of Focus for this Project: (check one) *
Are there *
Will a staff person be available for educational activities/presentations with a school if requested? *

Client Information

Project Description


Each nonprofit should submit a video which presents the below information within two minutes or less.  You MUST keep in mind that this video is intended as a marketing tool for the public.  United Way staff/volunteers should not be considered your primary audience.  The primary use of this video will be to capture the attention of school staff/civic organizations/businesses so they are compelled to “adopt” your nonprofit’s fundraising proposal that will be used to campaign for your cause and ultimately educate a group of the public about your agency.

Formatting should be kept to a cell phone video or PowerPoint with voiceover. We are not looking for professional quality.  Creativity is encouraged where possible.  Be sure to include:

  • Agency mission
  • What impact will this have on those that you serve
  • Total amount you would like to raise
  • How would you like to partner with them? How can they help you in your mission?

***If you would like assistance in taping, please reach out to Sara.  There has been an offer of basic help when needed. 

Please click on the link below to upload your video to our Dropbox folder:




If accepted as a partner in Love United Iredell, your organization will commit to planning and participating in the following activities: 

  1. Review and apply training/educational materials to build your organization’s communication and development capacity. Remember this is not a grant to you, work will be needed by your agency to cross promote in order to achieve long-term success!
  2. Outreach activities:
    1. Commit to making consistent social media posts during the campaign. This means you should average at least one post per day with the #LoveUnitedIredell
    2. TAG us so we can track your progress! Facebook and/or Instagram page which tag United Way of Iredell County (@UnitedWayofIredellCounty or @uwiredell), use the #LoveUnitedIredell, and share your organization’s mission, message and promote Love United Iredell as a giving avenue for your organization. (BONUS POINTS for making these fun and engaging with your audience)
    3. Share related press releases and interviews as selected by media outlets.
    4. Participate in interviews about your project as requested.
    5. Personally, acknowledge and engage all donors with a thank you to follow-up after the event.

Terms of Campaign Acceptance – Financial Accountability

  1. United Way of Iredell County will collect and process all donations.
  2. Recipient organizations may not accept donations on behalf of the campaign and any funds not directed through United Way of Iredell County will not be eligible for any potential matching, or bonus dollars.
  3. Donations must be made online or by cash, check, or through transfers of stock to the United Way of Iredell County.
  4. Donations may not be used to pay for anything that might be perceived as a material benefit to the donor including dinner tickets, membership fees, golf fees, admission tickets, raffle tickets, event sponsorship or other gifts.
  5. Financial gifts should not be payments on existing pledges, payments for tuition or tithing.
  6. All public contributions must be submitted to United Way of Iredell County by March 1, 2023.
  7. Matching funds or prizes, if they become available, will be allocated proportionately based upon the total amount of donor designations.
  8. Campaign fund distributions will be made no later than March 15, 2023 and should be used by September 1, 2023.
  9. Data provided in this application may be used in the promotional materials for the Love United Iredell.
  10. Project services funded through Love United Iredell fund distributions may not discriminate based on clients’ gender, ethnicity, religion, age, sexual orientation, and physical or mental disabilities.
  11. Each gift is 100% tax-deductible and irrevocable.
  12. Funded projects must be completed and reported back to United Way of Iredell County within 6 months. There will be a short follow-up format provided that includes photos of the project.